The availability of
gambling is increasing

In a licence-based system, there will likely be dozens of gambling operators instead of the current single licensed operator. This means increasing competition for customers, leading to a significant rise in gambling marketing. The main beneficiaries of this growth are media companies, advertising agencies, social media influencers and sports actors.

Gambling operators have an obligation to ensure that their activities cause as little harm as possible. In practice, even minimal duty-of-care measures rely on the customer’s own judgement, and even minor measures can be bypassed.

Gambling is never risk-free. Losses can easily accumulate both in fast-paced and addictive online gambling and in weekly coupon-based games.